Business Purpose Precedes Business Goals
Business Purpose Precedes Business Goals
Goals are necessarily preceded by purpose. The purpose-less person or business who has no purpose usually accomplishes it. Without purpose a business can never rise from the mire of mediocrity. It is not enough to have business desire. A goal must be set and specific planning steps organized in order to reach that goal and see your business objective accomplished. This process takes a lot of insight, research and old fashioned hard work.  Nothing is a given. Without the associated diligence and commitment to painstaking work, accurate and desire results will not be forthcoming.
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Content © Rich Brott, 2011